March 3rd, 1999: Xclusive innerview with The Artist on
SonicNet
The Artist Portrays Music's Future
Enigmatic ex-Prince talks of digital music age, new album by Revolution and more
via e-mail.
The Artist has many years of music behind him, but it's what has yet to come
that seems to most
intrigue this quiet king of funk.
In the 21 years since he released his debut album, the guy we used to call
Prince has developed a
reputation not only as one of funk rock and R&B's most prolific musicians,
but as one of the most
technologically savvy and press-shy.
It only made sense, then, that when he agreed last month to do an interview with
SonicNet Music News,
the enigmatic Artist requested it be conducted via e-mail.
While most musicians have an official webpage or fan-run sites dedicated to his
or her
work, few have spawned online communities as active as those dedicated to The
Artist.
As the millennium approaches, The Artist continues to work with former Sly and
the Family Stone
member Larry Graham and his band GCS2000, as well as with soul singer Chaka
Khan. He is also
preparing the release of Roadhouse Garden, a new album of unreleased 1980s
recordings with his Purple
Rain-era band, the Revolution.
The following is a SonicNet Music News interview with The Artist:
SonicNet: Earlier this year, you launched a revamped version of your official
"Love 4 One
Another" website with significant input from your fans or "friends." While a few
musicians have
hired fans of their music to establish homepages, no one has given as much
control of their
online presence over to their "friends." Can you please talk about why you
wanted to do that
with "Love 4 One Another" and what unique elements they bring to the table?
The Artist: On the site itself -- located within the center of the palm logo,
there is the word: ONE ... the
key 2 control of any kind is the ability 2 submit 2 a higher ideal. In this case
the ideal was UNITY. Once
we all agreed 2 submit, unity was achieved. As well as their obvious artistic
qualities, the members of the
collective r seekers of truth and very positive people. They have all agreed 2
allow their screen names 2
serve as the highest reflection of themselves.
SonicNet: One of the many facets of the site is a section called "Into the
Light" that contains
essays about topics such as vegetarianism, race and religion. What is the
artist's -- and The
Artist's -- role in promoting discussion about issues of the day?
The Artist: The Artist's role is 2 speak the truth thru the music. In a world
where there is so much
disagreement -- unity is unique. It just makes good sense 2 eat vegetation that
produces seed 2 promote
health and well-being. Songs that give musical voice 2 this fact r refreshing.
The same principle used in
creating the site can b used in regards 2 race and religion as well. It is
important 2 focus on what we
AGREE on in these crucial times.
SonicNet: The "Fresh Jelly" section of "Love 4 One Another" includes two new
songs: "U're Still
The One" and "Madrid 2 Chicago." What was the inspiration behind these two
tracks?
The Artist: Mayte [The Artist's wife] now lives in Spain, and the flight eye
have grown accustomed 2 is
"Madrid 2 Chicago." A snapshot of the new house is featured on "Love 4 One
Another" in the "Innerview"
section The Collective produced recently. "U're Still the One" is a well-written
pop song that begged 4
VOLUME. We gave it that.
SonicNet: Can you tell us when we'll see the release of Roadhouse Garden? Please
describe the
sound and vibe of the material on the album. Can you reveal some of the songs to
be included?
The Artist: Eye have been allowing 4 the run of Girl Bros. [the 1998 album by
Revolution members
Wendy & Lisa] b4 the release of the Garden record. It has songs on it that
feature The Revolution in a
front role, as a band; where songs on Crystal Ball were more recent "bootlegs"
with various other
musicians. Some song titles include: "Splash," "All My Dreams" and "In a Dark
Room with No Light." The
beauty of r ownership of the master tapes will b felt when one hears the REMIXED
newly digitized
versions of these classic REVOLUTION songs. A quick sound comparison of 1999:
The New Master and
the older version strikes at the very heart of the issue of The Creator of the
music being the one who
dictates its path. This is in accordance with UNIVERSAL LAW.
SonicNet: In the "Freedom" section of your website, you've included live sound
clips such as a
cover of Rose Royce's 1977 disco hit "Car Wash" and studio cuts such as
"Sado-Masochistic
Groove." Can you please discuss the role of the Internet in getting new music
out? Do you see it
as a tool for undercutting bootleggers? Do you value it for allowing you to
release music that
would otherwise build up -- unheard -- in the vaults?
The Artist: The Internet is as powerful as its user. We enjoy the direct
relationship it has given us with
other members of the ["Love 4 One Another"] Collective who dig the sounds! The
freedom eye have by
ownership is immense in the light of technological advances that allow me 2
release the BEST sounding
versions of these so-called "bootlegs." As well, we believe that "more is
better" when it is something
good.
SonicNet: What were your goals for 1999: The New Master? How and why did you
decide what
types of remixes you wanted?
The Artist: The New Master beautifully serves the principle that we believe so
strongly. The majority of the
$$$ garnered from all sales go directly 2 the artist or Creator of the work.
This allows 4 a profitable year
and the opportunity 2 watch LARRY GRAHAM give out $100,000 dollar checks 2
Bonnie Raitt's Rhythm
and Blues Foundation. The currency -- this way, is as it should b... A CURRENT,
flowing in the direction
in which it was meant. Letitgo.
SonicNet: Chuck D of Public Enemy used a line of yours -- "If you don't own the
master, then the
master owns you" -- in the new P.E. cut "Swindler's Lust." Like you, he
advocates artists gaining
full control over their work. He also talks about a new paradigm for musicians,
in which they
may sell fewer copies of each release, but earn more money with each one because
they are
working independently of the traditional music industry machinery. Do you see
that as a viable
vision of the future? Describe, in specific, practical terms, what you think the
future will look
like for musicians who choose to forego the traditional industry route.
The Artist: 1st of all Chuck D is a genius in his own class. Simply and
practically put: Creators of the
future will rise or fall by their own hand. With access 2 music becoming more
and more easy, there will b
a more personalized relationship between the listener and speaker. This
evolution is inevitable.
SonicNet: On "L4OA" you described a dream in which you approached Madonna for
help in
gaining control of your master recordings from Warner Bros. Have you ever
approached her in
real life? Do you intend to, and if so, what will you say?
The Artist: Dreamsrreallife, reallifeisthedream.